← Sofia Vereda Case study
Project 02 · App design

A planner with two modes

One to plan the week. One to admit how it actually went.

Plan the week screen in Sunny mode
The weekly review screen in Shady mode
The shareable Sunday card
The problem

Planning apps only know how the week was supposed to go

Every planner is built for the version of you that shows up on Sunday night: optimistic, organised, certain that this week will be different. Then Wednesday happens, and the app just sits there with a list of unchecked boxes, quietly making you feel worse.

Nobody designs for the second half of that story. The apps track completion, never what actually happened, and never let any of it be funny.

The idea

Two modes, because you have two moods

The stationery brand behind it already had the answer: two characters, two voices, one week. The app turns that into a mechanic instead of a joke printed on paper.

Sunny mode

Plan the week

Three intentions, the things that matter, an optimistic amount of tasks. Warm, bright, on your side.

Shady mode

See what happened

The same week, seven days later. What got done, what quietly died, and one honest laugh about it. Cool, calm, unbothered.

The switch is not a setting. The app opens warm while you plan and turns cool when the week closes, so the identity flips with the mood. That flip is the centre of the whole design.

The flow

Four moments, in order

01

Plan

Sunny asks for three intentions, then lets you drop tasks under each day.

02

Live it

One screen, one day. Check things off, add what you didn't plan, or ignore it entirely.

03

Review

Shady shows the week as it really went and asks a single question: what actually happened?

04

Collect

Whatever did happen, planned or not, goes into the collection of little wins.

The screens

Seven screens, and the words on them

The copy is designed, not filled in afterwards. Half of what makes the characters work is what they say, and how little of it they say.

Sunny mode
Onboarding screen where the three characters introduce themselves
Meet themThe three characters introduce themselves, and the button sets the tone: “Let's ruin a perfectly good Sunday”.
Plan the week screen
Plan the weekThree intentions first, the rest of the week second. The third slot invites rather than demands: “One more, if you dare”.
Today screen
TodayOne day, nothing else. No streaks, no completion percentage, no guilt counter.
Quick add sheet
Quick addTen seconds, one field. With the option real people actually need: “Actually, this already happened”.
Shady mode
The week as it really went
How it really wentThe plan and the reality side by side. The amber tags are the things that were never on the list, and they get the loudest colour on the screen.
The shareable Sunday card
The Sunday cardThe one screen that leaves the app, so it carries the logo and does the marketing.
Little wins collection
Little winsEvery finished thing becomes a card, and the grid reads like the brand's sticker sheet.
Try it

The prototype, running

Not a picture of an app. Tick things off, add something that was never planned, then let Shady review it: the numbers on the Sunday card are counted from whatever you actually did.

Start here.

The detail that matters

The fourth number is the whole point

Every planning app counts what you finished. This one also counts the things you did that were never on the list, and gives that number the brightest colour on the card.

It reframes the week: you were not unproductive, you were busy with other things. That is the reason someone would open the app on a bad week instead of deleting it.

It also happens to be the funny one, which is why the card is worth posting. Every card that gets shared carries the logo out with it.
The Sunday card with the four numbers
Design decisions

What I chose, and why

No percentages, ever

A completion score turns a normal week into a failed one. The review screen has no score, no red, and no streak to break.

The characters stay quiet

Sunny says one short thing on the Today screen and then stops. A mascot that comments on every tap becomes patronising by day three.

Speed beats charm on quick add

The one screen with no personality in it. If adding a task is slower than a default reminders app, nobody uses the rest.

The palette carries the mood

Warm butter for planning, cool lavender for reviewing, taken straight from the stationery brand so the app and the paper feel like one thing.

Where it stands

Designed as a product, kept small enough to be built.

See the full screen set Work with me